This June, Las Vegas-based chocolate company, Ethel M® Chocolates, known for their liqueur-infused chocolates and world-famous pecan brittle makes their first foray into Los Angeles with a brand-new store and experiential tasting room. The store opened its doors in the Glendale Galleria on June 10, among the collection of premium shopping, dining and entertainment destinations just north of downtown Los Angeles. The Glendale store is also home to the first Ethel M® Chocolates tasting room concept away from the flagship store and factory in Nevada, where chocolate experts walk guests through 30 minute experiences on understanding the nuances of milk and dark chocolates, tasting each as they go. To celebrate the opening, Ethel M® Chocolates is offering buy-one-get-one tasting experiences through Labor Day 2019.
Guests of Glendale Galleria have been able to get their hands on Ethel M® Chocolates’ freshly made chocolates at their kiosk, located in the mall since December 2018. Ethel M® Chocolates will celebrate the opening of their new brick-and-mortar location with a Grand Opening celebration on Saturday, June 22 from 11 a.m. to 6 p.m. and Sunday, June 23 from 2 p.m. to 5 p.m.
Ethel M® Chocolates are handcrafted in Henderson, Nevada, in a factory solar-powered from the 4.4 acre solar panel garden. All premium chocolates are made with sustainability in mind, handmade in small batches without preservatives.
“We are delighted to share our long-time, Vegas-loved, handcrafted chocolates with our neighbors in Los Angeles,” said Lisa Vannerson, Marketing and Public Relations Manager for Ethel M® Chocolates. “With a beloved reputation among Vegas locals and visitors, sharing our gourmet chocolates with Los Angeles is a historic moment in the Ethel M 100-year family legacy. Whether stopping in for a mid-shopping treat, or looking for gifts for your loved ones, Los Angeles residents will be able to share in our tradition of handcrafted treats.”
The name Ethel M comes from Forrest Mars’, of Mars, Incorporated, mother, Ethel Mars. Since 1910, the chocolatiers at Ethel M Chocolates® continue her legacy with her timeless recipes, using only the freshest ingredients with no artificial preservatives, while inventing new classics like the recently debuted Remy Martin XO Cognac Truffle.
The new store will be located on the second level of Glendale Galleria and has been designed by RGLA Solutions, Incorporated.
For more information on chocolate products, or chocolate tastings for groups or individuals, guests can email Eliza.Aleksanyan@effem.com or call 747.240.3987. Store hours are Monday – Saturday 10 a.m. – 9 p.m. and Sunday 11 a.m. – 7 p.m.