The world’s premier (and only) event dedicated to artisanal gelato, Gelato Festival, has opened its permanent flagship store at 8906 Melrose Ave. in West Hollywood. More than simply a scoop shop, the 3,000 square foot gelato wonderland houses:  a ROTATING MENU of award-winning, taste bud-tingling artisan gelato flavors (15 flavors total). 10 of the flavors are from recipes created by 10 different, master gelato chefs from around the globe that have won awards at Gelato Festival’s worldwide championships, including Strawberry & Red Pepper and Pecorino Cheese with Caramelized Pear & Honey; 5 additional flavors are from recipes created by the store’s in-house gelato chef. The menu will be rounded out by gelato cakes, gelato popsicles, and Italian coffee from the country’s oldest roaster (including the option for affogatos).  an open-concept LAB equipped with state-of-the-art machinery,where customers can view the mesmerizing process of gelato being made fresh daily. a CLASSROOM that will host unforgettably fun, weekly interactive gelato and coffee workshops open to the public (and be available for private events). a MUSEUM area highlighting the history of gelato and its milestones starting from its founding in the 16th century, complete with artifacts such as an antique Florentine gelato maker. a calendar of lively COMMUNITY EVENTS, including special visits by award-winning gelato chefs, kids’ juries,…